Development of pattern making

http://www.cutcnccam.com/article-show-20111210104460.shtml

Before the development of CAD software, pattern making had a long history, though pattern making is used almost exclusively for aristocrats.

Prior to the 19th century, pattern making was rare for most people to have clothes that were tailored to their fit and figure. In 1869, Ebenezer Butterick invented pre-printed tissue paper pattern making for individual sizes and style. Along with increasingly affordable sewing machines, pattern making industry have a rapid development with mass pattern making production patterns.

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Importance of brand loyalty

http://www.cutcnccam.com/article-show-20111210105463.shtml

Brand loyalty is the act of consumers consistently purchasing a product or patronizing a company. Companies typically build this brand loyalty through strong advertising and marketing campaigns that influence consumers as well as high-quality products or services. The importance of brand loyalty leads to increased market share, higher profits and better goodwill among consumers. Companies will often launch a series of activities to improve customers' brand loyalty.

Brand loyalty allows a company to generate higher sales through word-of-mouth advertisement. Word-of-mouth advertising occurs when current customers have enough brand loyalty that they recommend a company’s products or services to other consumers. This allows the company to build brand loyalty among its current customers.

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